About

My name is Jenn Deering Davis, and I’m a co-founder of Appozite, a company dedicated to improving the way we shop and find cool stuff. We run ZiteFight, a fun style fight where users upload photos and compete to be named the ultimate style champion. We’re also working on a lot of other things, so stay tuned.

As part of my job at Appozite, I write this blog, Appozitegeist. Here I explore issues related to shopping, style and social software. I love to talk about interesting fashion trends or items I come across, but I also enjoy discussing shopping in an era of ubiquitous internet access, social software and personalized web interactions. I strongly believe that the way we use the internet is changing dramatically, and that impacts the way we do almost everything, especially shop. That’s what this blog is about.

I live in Austin, Texas, which is a wonderfully lively, friendly and creative place. It’s also a pretty casual place, which is perfect for me, since I’m a pretty casual kind of person. I prefer jeans to tailored slacks and breezy summer dresses to suits.  I live in Rainbows most of the year (thank goodness for warm weather), but love stilettos and big wedges. I accessorize with first with shoes, then with earrings, and finally with belts (I rarely wear much other jewelry and still can’t bring myself to spend more than $100 on a handbag).  I wear lots of blue.

You can also find me on Twitter, Facebook, and Flickr, and you can follow ZiteFight on Twitter.  I encourage you to leave a comment here on Appozitegeist, email me at jenn at appozite dot com, or find me on one of these other sites. I’m always excited to talk to interesting people about these topics. I look forward to our conversations!